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Mori

Mori spent eight years as a licensed hairdresser — two in Shanghai, six in Tokyo — specialising in Japanese hair straightening (shukumo kyosei). He still holds the licence and lives in Japan, where he writes about Japanese haircare and how to match products to hair type.

Scalp Barrier Protection: The Science Behind Japanese Hair Care’s Approach to Scalp Health

November 12, 2026 by Mori
Scalp barrier protection cover: hands massaging a client’s scalp at a salon basin

Which Japanese shampoo fixes a damaged scalp barrier? Sulfate-free picks for dry, oily, flaking and reactive scalps — plus how to tell if yours is the…

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Best Japanese Shampoo for Curly Hair & Frizz Control: Complete Buyer’s Guide

November 7, 2026 by Mori
Best Japanese shampoo for curly hair and frizz control cover: close-up of tight auburn curls

The 4 best Japanese shampoos for curly hair, tested for frizz control. Plus which conditioner to pair with each — the step most curly-haired shoppers…

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Japanese Sulfate-Free Shampoo: Which Labels Are Real? (2026 Ingredient Check)

November 7, 2026 by Mori
Japanese sulfate-free shampoo ingredient check cover: coloured shampoo bottles on a white shelf

“Sulfate-free” says what is missing, not what cleans. A straightening specialist reads the ingredient lists of eight Japanese shampoos and sorts the genuinely mild ones from the sulfate-free-by-the-letter ones.

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Milbon vs Shiseido: Which Japanese Premium Shampoo Wins?

November 12, 2026 by Mori
Milbon vs Shiseido cover: unbranded salon shampoo, conditioner and mask bottles on a tray

Milbon or Shiseido Tsubaki? Salon-grade vs drugstore Japanese shampoo compared on price, damage repair and daily use — and when the upgrade is worth it.

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Japanese Shampoo Comparison: YOLU vs BOTANIST vs Tsubaki vs Ichikami vs &Honey

November 7, 2026 by Mori
Japanese shampoo comparison cover: a row of colourful translucent bottles casting shadows on a white wall

YOLU, BOTANIST, Tsubaki, Ichikami and &Honey compared head to head on weight and cleanser strength. Which Japanese shampoo fits your hair — and which to skip if it is coloured or straightened.

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  • Is my hair damaged or just dry? The 10-second test
  • Best Japanese Shampoo for Curly Hair & Frizz Control
  • Shampoo After Japanese Hair Straightening: 4 Safe Picks
  • Japanese Shampoo Comparison: YOLU vs BOTANIST vs Tsubaki

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  • Curly & Frizzy Hair
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